J. R. Holland started riding at age 4 when his father (the renowned veterinarian Dr. William Holland) bought him his first pony named Charlie Brown.  It was important to Doctor Holland that J. R. never ride an easy, “push button” horse or pony.  He wanted his son to learn to ride any horse in any situation – and that’s just what J. R. did.

At age 9 J. R.’s father took him to Rich Bradshaw for roping lessons.  J. R.’ s roping and riding skills developed so quickly that by age 11 Doc Holland knew his son was ready for a real challenge, a new horse named Flint.  Flint (aka Mr. Big) was a barely broke 2 year old from a ranch in South Dakota.  In just 1 year J. R. had Flint trained to be a rope horse.

J. R. and Mr. Big had a long, successful partnership.  They were state champions in High School Rodeo – qualifying for the National High School Finals.  They qualified for the Jr. World Show 7 years in a row.  (Flint finished in the top ten in the nation all 7 years.)

J. R. rode for Rich Bradshaw for 12 years, breaking and training horses as well as having his own training business for 20 years.  J. R. specializes in training horses with behavior problems.  Unlike many trainers, J. R. is never rough or abusive, instead he gently gains the horses’ respect.

Whether the horse has bad stall or ground manners, or riding or trailering issues, J. R. has a successful record.

J. R. also breaks young horses.  he doesn’t merely “get on them” – he gives them a full education.

In addition to training, J. R. gives roping, riding, horse handling, extreme cowboy race lessons and clinics.